On loyalty

Scott’s right on this one. Why do you think auto recalls actually help business?

By analogy, restaurant owners know that the most loyal customers are the ones who had a complaint that got resolved to their satisfaction. People are usually more invested in the fix than the complaint. If a restaurant gets the fix right, the customer bonds for life. Trump got it wrong with abortion penalties, but his fix was swift and unambiguous. Voters notice the fix. And they bond to it.

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Oh snap, my age bracket is dying off faster than before

I hope this mi6 – Guardian article is fear porn fiction. Even if it is, it has a subconscious effect.

Rising deaths among white middle-aged Americans could exceed Aids toll in US
Alarming trend among less-educated 45- to 54-year-olds largely thought to be a result of more suicides and the misuse of drugs and alcohol

www.theguardian.com/science/2015/nov/02/death-rate-middle-aged-white-americans-aids

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